February Marketing Ideas

February Welcome to February’s Monthly Marketing Inspiration!  A few posting ideas aside from the obvious Valentine’s Day 2nd Groundhog Day 3rd Six Nations Rugby fans are a marketing goldmine – incomes are at least 20% higher than UK average. 71% are...

January Marketing Ideas

January Sorry that this is starting midway through January, but thought we could combat Blue Monday with a bit of Marketing Inspiration!  Here are some marketing ideas for you for the rest of January. 15th Blue Monday Supposedly the most depressing day of the year....

Deliverablity

Do you reach the inbox? Deliverability is the level of success you have achieved in getting in to your recipients inbox. There are a number of reasons why this is becoming more challenging – not least the prolific amount of spam sent on a daily basis from people...
8 easy options for segmenting your data

8 easy options for segmenting your data

Are you like the many clients I deal with who are small to medium businesses who have woken up to the fact they need to move beyond blast newsletters in their email marketing, but are not sure quite where to go next? Does all the talk about automation, big data and...